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2023 Mobile Game Ad Creative Guide

 In the first quarter of 2023, over 90% of mobile game advertisers released new creatives. This means 50,000 mobile gaming advertisers introduced fresh ad content in the first three months of the year. 

With the increasing complexity of precision targeting, creative assets have emerged as an effective way for advertisers to reach their target audience. Not only can high quality mobile ad creatives attract users to download your app, they can also help brands identify and engage long-term customers.

In our Mobile Ad Creatives Guide we break down the creative strategies and best practices to make the most of your mobile ad creatives in 2023!